You’re getting into PPC and an industry insider you recently talked to you about why naming your Google Ads Account is important.
So why do I need to name my Google Ads Account? Your account has a unique, somewhat lengthy number assigned to it, which can be hard to remember. Adding your business name to the account gives you an easy way to refer to your account and stay organized.
The benefits of naming your Google Ads Account go beyond you. If you work with a consultant or an ad agency, they are likely to manage multiple PPC clients. It’s easier for them to recall a name like Jasmine’s Mobile Auto Repair than if it is a string of numbers. What’s more, a failure to remember these numbers correctly could be a real hassle for you and others.
Another reason for naming your Google Ads account is because it’s simple to do. You can also link to your Google Analytics account quite easily, which is particularly helpful if you have multiple web businesses and analytics accounts that you'd prefer not to confuse with numbers.
1. Click Tools and Settings
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2. Click Setup
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3. Click Preferences
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4. Scroll down to the Account Name and click the drop down.
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5. Once the Account Name is open it can be edited.
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6. Name the Account with your Business Name and hit SAVE.
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7. Now your Google Ads Account is named with your Business Name instead of your account number.
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